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Showing posts with label cool packaging. Show all posts
Showing posts with label cool packaging. Show all posts

Packaging For The Happy Show's Typographic Films by Sagmeister & Walsh


Sagmeister Bluray USB pckg IIHIH

These beautifully designed limited edition Blu-ray packages for three of Sagmeister & Walsh's typographic films, currently shown as part of the traveling exhibition "The Happy Show", each contain a unique earthenware USB drive (specific to each film), the disc and a certificate of authenticity. All the black boxes were individually written on by Stefan.

Sagmeister Happy Pckg 1 IIHIH
Be more flexible IIHIH
if i don't ask IIHIH
Now is better IIHIH
Sagmeister Happy Pckg 2 IIHIH
Sagmeister Happy Pckg 3 IIHIH

Centered around the designer's ten-year exploration of happiness, the traveling exhibition of Sagmeister & Walsh's The Happy Show presents typographic investigations of a series of maxims, or rules to live by, originally culled from Sagmeister's diary, manifested in a variety of imaginative and interactive forms. To contextualize the maxims that appear throughout the exhibition, Sagmeister has gathered the social data of Harvard psychologists Daniel Gilbert and Steven Pinker, psychologist Jonathan Haidt, anthropologist Donald Symons, and several prominent historians. In addition to individual works, some of which have been custom-made for this exhibition, The Happy Show includes a personal narrative, as Sagmeister's individual experience is portrayed beside social data detailing the role of age, gender, race, money, and other factors that determine happiness.

sagmeister and walsh by john madere
above photo of Stefan Sagmesiter and partner Jessica Walsh, credit to John Madere (johnmadere.com)

Stefan Sagmeister talks about The Happy Show exhibit:


Bill Rodgers of C-file reports that "The Happy Show was a 2012 traveling exhibition by the New York design firm Sagmeister & Walsh. Spearheaded by Stefan Sagmeister, the show premiered at the Institute for Contemporary Art in Philadelphia in August 2012 (and has since traveled through Los Angeles, Toronto and New York). In addition to being a personal narrative of Sagmeister’s quest for happiness through meditation, therapy and pharmaceuticals, The Happy Show also looked at happiness through social data with factors such as age, gender, race and money. Sagmeister’s work employed graphic design, graffiti, bright yellows, free gumballs and activity cards suggesting things such as cutting out of the show early to go home and have sex.

go home and have sex happy show IIHIH

Video was also a feature of that exhibition. Three of those films are now available in a limited series of boxed USB drives. Each box was written on by Sagmeister; they bear individualized therapeutic reminders to be present, flexible and to ask for what you want. The USB drives themselves are made of ceramic and resemble horns, or tentacles or worm specimens. They look like exhibits taken from the mental health wing of the natural history museum.

Sagmeister Happy Pckg 4 IIHIH Sagmeister Happy Pckg 5 IIHIH

Physical media is dead. The conventional wisdom among people who produce this soon-to-be-ancient material is that physical media works best when it enhances the experience of the song or video contained within. Within the last decade we’ve seen musicians release albums that are pressed on X-ray images or are part of a vast alternate reality game. Sagmeister, who has worked within the music industry creating album art for musicians such as Lou Reed and OK Go, seems to be working with similar logic as he created a highly-personalized artifact from his exhibition that draws the experience of his work forward, even if you’re only viewing it from your home computer."

Credits:
Creative Director : Stefan Sagmeister
Art Director and Designer : Santiago Carrasquilla
Designers: Christian Widlic, Esther Li, Thorbjørn Gudnason
Ceramic Production: Janine Sopp
Box Production: South Side Design and Building

Check out the fun title sequence on this one Happy Show video:


all images and information courtesy of Sagmeister&Walsh

WTF? A Blackberry Flavored Energy Drink With Gold Flakes In Lieu of Sugar.






Launched early in 2013, WTF? is an original flavored water-based energy drink made with gold flakes instead of sugar. Manufactured in Germany, the Blackberry flavored water comes from Germany's Rhön nature park.



The name is a giggle and the packaging is gorgeous, from the bottle and hang tag to the case. They have even garnered an award for their website design.




The sugar free drink contains carbonated water, Blackberry extract, Ginseng, Vitamin C, Niacin, Vitamin B6, Vitamin B12, Gold Flakes, 0.4% Taurin and 0.03% Caffeine







You can purchase individual bottles, a case of nine bottles or 9 cases (a pallet) here at their online store.




Ricola's "Unwrap Your Voice" Packaging, Ad Campaign and Full Credits




Unless you read the trade pubs or follow packaging blogs or Pinterest boards, you may not have seen this clever work to advertise/promote Ricola's herbal cough drops.


above: Ricola's Herbal Cough Drops are made with 13 herbs cultivated in Switzerland.

Now, advertising has changed much since I started working in the business. As companies, campaigns and communications grew more international beginning in the early 90s, they also grew more visual - a result of translation difficulties and the universal understanding of imagery. Once upon a time, a print ad campaign that used the same line on each ad would be scolded for lack of creativity here in the US. But, like I said, things have changed and this promotional idea and campaign for Ricola Herbal Cough Drops, "Unwrap Your Voice," is a perfect example of a visual internationally understood idea.

The concept for the Ricola campaign "Unwrap Your Voice" came from German agency Jung Von Matt (Not JVM Studio - or Jeroen van Mechelen - as The Dieline incorrectly reports) and it was executed as a collaborative effort between Jung Von Matt, the Scope Digital Studio and illustrator Julien Canavezes. The whimsical illustrations by Julien Canavezes serve as both the actual cough drop packaging and the whole gist of the communications effort. The candies were distributed free at concerts and apparently the print ads ran in Germany (in what publications, I do not know).

Here are the single page and spread ads that were submitted to the award shows.







And the lesser seen ads:



The work has been much lauded including receiving the One Show's Silver Pencil for Package Design in 2012, A One Show Merit for Magazine Campaign Full Page/Spread, an LIA Gold Winner 2012 and a New York Festivals Finalist and Merit 2012.

The famous music icons whose faces wrap around the drops, were illustrated in Julien Canavezes' inimitable style and although the only immediately recognizable visage is that of Elvis Presley, I assume the others represent famous singers as well (Luciano Pavrotti? Madonna? I'm not sure).

Full Credits:
Category: Package Design / Package Design - Campaign
Agency: Jung von Matt AG / Hamburg
Client: Ricola AG
Title: Unwrap
Art Director: Johannes Riffelmacher
Creative Director: Fabian Frese, Goetz Ulmer, Thimoteus Wagner, Martin Strutz
Designer: Lars Jakschik, Karina Riehle
Illustrator: Julien Canavezes
CG Artists / Photography: Matthias Christen of The Scope Digital Studio
Writer: Hannah Haeffner

The Illustrator
Illustrator Julien Canavezes' work is charming and has been used for several high-profile clients including Nike, Coca-Cola and Xbox. Be sure to check out his portfolio on Behance and his own website, Toyzmachin.



Wine In A Handbag. French Wines In Chic Packaging. What A Great Idea.




Wine in a box is so tacky, despite the improvement in many of the designs. A fresh way to serve up wine in a box are these smart "Bag-In-A-Bag" white, red and rosé wines from Vernissage of Sweden. French wines packaged in stylish looking handbags - a fabulous idea for birthday parties, Bridal Showers, Fashion Shows, concerts, picnics, conferences and more.



Packaging French wines into a case that looks like a chic handbag, complete with tap or spout was such a clever design, it won the 2010 "Most Innovative" in the Carton Awards 2010 and a prestigious gold award in the Pentawards, the world´s largest packaging design competition.


The White: 2011 Chardonnay Viogner from France
Vernissage has a young, fresh and aromatic bouquet with hints of fruits such as apple, citrus, pineapple and vanilla. The flavour is dry, flowery and very fruity with the essence of pear, citrus, tropical fruits and vanilla.

Vernissage makes an excellent aperitif, but goes well with flavourful fish and shellfish dishes, especially with Asian influences of lime and ginger.


The Red: 2010 Syrah Cabernet Sauvigon from France
Vernissage Syrah, Cabernet Sauvignon is a dark red wine. Inviting fruity scent with notes of spices, tones of ripe berries, black current, blackberries and herbs as well as chocolate and barrels. Goes well with red and white meat, pasta, poultry and aged cheese.


The Rosé: 2011 Syrah Rosé from France
The French Vernissage Syrah Rosé is a lively and fresh rosé wine from the region Pays d'Oc in southern France. With a hint of raspberries and blackberries in the flavor, it has a herblike finish. The generously fruity aroma has notes of wild red berries. Vernissage Syrah Rosé is perfect as an aperitif, but is also suitable for fish, seafood or light chicken salad.

The Bag-in-Bag wine Vernissage has taken both wine-lovers and the press by storm, in Sweden as well as internationally. The successful project was created by Takis Soldatos, Oenoforos, in cooperation with Sofia Blomberg Art Direction & Design. The result is elegant design combined with high quality wines from the French wine region Pays d'Oc.



The thought behind Vernissage is a playful approach to the curious and modern wine consumer. At the same time, a woman´s touch has propelled the Bag-in-Bag wine from the practical to the elegant.

Vernissage Wines

CP+B Dresses Up Domino's Handmade Pan Pizza In A New Box.




The package design blog, Lovely Package, has just reported that CP+B has created these new pizza boxes for Domino’s new Handmade Pan Pizza.




The black and silver box has a vintage look and is filled with ornate typography touting the handmade aspect and fresh dough as well as some fun facts.




Inarguably, it's a beautiful pizza box, but some may agree with commenter John Scmidt who claims "I still won’t eat Domino’s pizza. You can polish a turd but it’s still a turd."

cpbgroup

Design Credits:
Scott Pridgen, designer; Sean Smith, writer; Mike Danko, associate creative director; Dave Steinke/Tom Miller, creative directors; Tony Calcao/Adam Chasnow, executive creative directors; Rob Reilly, chief creative officer; Jessyel Ty Gonzalez, photographer; Roger Xavier, illustrator; Amy Foster, art producer; Duane Burgess, print producer. 

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